Hiring a book publicist can help you enjoy very many benefits. One of the main advantages is the fact that publicists have connections. Most of these connections have been there for several years. In this case you will be able to access doors you may never have been able to. When getting back on media publicists can’t give you much help. Their connections however can be of great help to you. They know exactly where and how they can be able to connect with new people. As an author it is very important to have media exposure. The problem arises from the fact that they don’t know who to call or where to start. It can be complex and difficult to generate publicity. The perfect time to call, the right shows to attend and the right producers are some of the details you will need to take care of. All these details will be taken care of when you hire a publicist.
Another advantage of book publicists is that some media outlets don’t work directly with authors. This means they can only work with you when you have a publicist. A lot of media outlets always want to work with a more formalized system. With a publicist they will definitely be willing to work with you. Publicists have the right expertise to guide you. Going to radio stations and shows without guidance can be dangerous. A good publicist will ensure that you will have the proper coaching. He will train you on the words you will use. He will also ensure that you will avoid making mistakes while on the shows.
A good book publicist knows how to spin things in the media and this is an added advantage. A good publicist is able to take topics and themes in your book and translate them to something else. They are always able to transform it into something newsworthy. A book publicist will be able to develop the right message. He will also be able to use the right angle to get the attention of the media. They will know how to pick the right angle to maximize interest in you and your book. Another advantage of having a book publicist is that they will get your message to the right people. You can even book yourself in a radio stations and TV shows but going far will be problem. A good publicist knows what producers need to book you as a guest. He will then work hard to get your message to the right people. Most hosts book a guest based on the recommendation of a trusted publicist.