A. Marketing merely reflects the needs and wants of customers. Companies also take advantage of world events or changes in the economy to come out with new products. Unfortunately, most people settle on mostly one phone-based marketing activity – cold calling. I’d like to present to you a way to use Maslow’s needs pyramid so that you can get inside the consumer’s mind and develop an understanding of what’s truly motivating them as they consider purchasing your product or service.
One truly cannot exist without the other, but their skill sets are not the same – especially today, where advances … Read More..